Yahoo: Just like the old times

I’m excited to go to work today, knowing that I will be witness, first hand, to one of the more incredible business deals being announced in the valley: Microsoft powering Yahoo Search.

There’s a lot that I want to say about this, but for now, I will leave you with this image. This is from when Yahoo! used to be powered by Google. (Many people believe that powering Yahoo was what made Google popular with the mainstream audience, and the Google owes who it is today to Yahoo.)

An excerpt from the Wikipedia:

In 2002, they bought Inktomi, a “behind the scenes” or OEM search engine provider, whose results are shown on other companies’ websites and powered Yahoo! in its earlier days. In 2003, they purchased Overture Services, Inc., which owned the AlltheWeb and AltaVista search engines.

AlltheWeb, Altavista, Overture, Inktomi. That’s a lot of heritage.

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About the author:

Arnab Nandi is an Assistant Professor in the Department of Computer Science and Engineering at The Ohio State University. You can read more about him here.


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